User Advocate
User advocates are Project Managers who understand deeply the needs of their client organization or user class and strive to meet those needs while balancing our operational needs and mission. User advocates hold the primary responsibility for building and maintaining great relationships with the users in their portfolio, and are the face of the company to their users.
Responsibilities
Section titled “Responsibilities”To borrow from this description:
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Be the voice of the client – When internal discussions are occurring regarding the client, the client advocate should be the voice of the client. They are responsible for seeing the discussion through the client’s eyes and aggressively protecting the client if necessary. Collaborate with internal teams to address customers’ needs.
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Understand the client’s needs and vision – The client advocate should know how the product affects the client and plays into the client’s overall departmental and organizational goals.
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Find the middle ground – The user advocate is responsible for making sure that a balance is struck between the user’s goals and needs and your company’s goals and needs. If the two conflict, it is the user advocate’s goal to facilitate a win-win situation for both organizations.
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Be dedicated to getting answers – The user advocate figures out what questions users have and gets those questions answered.
And also, as applicable:
- Contract management
- Serve as single point of contact for the assigned user
- Ensure both the company and users adhere to contract terms
- Project management
- Creation and management of project plans, schedules, budgets
Top 5 Competencies
Section titled “Top 5 Competencies”This role combines Manager of One and Project Manager competencies with:
Key customer focus competencies:
- Understand customer needs deeply
- Build trusted relationships
- Manage stakeholder expectations
- Drive customer success
Key additional competency:
- Communicate clearly and accessibly - Particularly facilitation and consensus-building skills